Aloha! I’m Réland,
your new BFF
(Brand Fabulous Friend)
Enneagram 7, type A as they come... I live for trips to Maui, bright colored lipstick, and I swear to always keep hats in style.
I was incredible at sales and was a Creative…if I couldn’t find a job or get a hold of unemployment I would just do it myself! So hung up and used the last of my money to start Gray Digital Marketing naming it after my son. You would think the rest would be history… that it all worked out… well it didn’t. I got many speaking engagements, awards, and other forms of recognition, but I wasn’t making money to afford my bills, plus I wasn’t even helping people with social media as I set out to do. I went to seek help through many courses and coaches. In a story coaching session, I was working one on one with my coach to build my expertise story. She asked me what I thought I was an expert at. Prepared and proud to answer I leaned on what I thought was my strength and told her “I am an expert at taking the time suck out of social media and turning it into a scroll-stopping money maker!” Star looked at me and I got nervous she replied simply, “No you’re not.” That shook me to my core…She stared at me momentarily seeing me struggle with that simple sentence and then decided to tell me the truth! “Reland you are not an expert at Social Media… anyone can do that.
I wrote it down. I didn’t believe her. And I didn’t understand.
At the start of 2023, I came across her statement of what I am an expert at. I thought about what she meant and what I actually do for clients. I was excellent at Social Media, but what I was an expert at was discovering an organization or person's core brand and ideal audience. I am a powerful teacher who comes to this work with joy, energy, and humor.
Oprah Winfrey said that “A mentor is someone who lets you see the hope inside yourself…A mentor is someone who allows you to see a higher part of yourself when sometimes it becomes hidden by your own view.” Star was correct my strength is in helping others find themselves, I just need her to help me find my superpower and deliver on my promises.
I am obsessed with wearing hats, but my real obsession is Minnie Mouse ears #shhh
I hide my favorite snacks from my family. #sharingisnotcaring #selflove
I didn’t start watching reality tv until the pandemic, now I’m addicted #embarrassing
I still wear skinny jeans and side part my hair and use the cry-laugh emoji. Suck it, Gen Z.
Your at-a-glance guide to where I stand on all the truly important things.
Dutch Bros Ray of Sunshine Iced
Mojito with Mango & Cucumber
Charlotte Tilbury - Lost Cherry Lipstick
Flip Flops... aka free the feet!
Water. Sun. Sand = Happy Place
Please see guilty pleasure
Olivia Pope or Halle Berry
Netflix Reality Shows hosted by Nick Lachey
a EGOT! I’ve got hidden skills #humblebrag
Maui in winter... hello baby whales!
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