From Undervalued to Unstoppable

Discover how Stefani transformed her sales process and messaging to confidently charge premium rates and empower women of color in corporate spaces.

Clarity

Confidence

Empowerment

freedom

Defined bold, unapologetic messaging

Established a premium sales process

Created impactful service packages

Enabled financial independence and growth

Stefani Coverson is a trailblazer in the HR consulting world, dedicated to empowering Black women and women of color in corporate spaces. Despite her passion and expertise, Stefani found herself at a crossroads: she was struggling to charge for proposals and position her services as premium offerings. The result? Missed opportunities to grow her influence and revenue, leaving her feeling undervalued in a space she was born to lead.

Stefani Coverson – HR Consultant Specializing in DEI

Through my BrandStorm process, we dug deep into Stefani’s brand story, unapologetically showcasing her expertise while crafting bold, emotionally resonant messaging. Together, we developed a new sales process, refined her website, and created premium service packages that reflected the true value of her work.

With her new tools in hand, Stefani launched her streamlined sales process with confidence. She began charging for proposals, commanding respect for her expertise, and making significant strides toward financial freedom—all while empowering others to rise alongside her.